Luxury Dogs: 10 Pricey Dog Breeds That Are Actually Worth Every Penny

“A dog’s pedigree, where it’s bred, and how popular the breed is can all play a big role in how much it costs.”

Thinking of Bringing Home a Pup? Be Ready for the Price Tag—Especially With These High-End Breeds

Before you welcome a new puppy into your home, it’s smart to prep more than just their bed and toys—you’ll want to prepare your budget, too. This is especially true if you’re considering one of the most expensive dog breeds.

The upfront cost of getting a dog can vary significantly depending on your location and whether you’re adopting from a shelter or purchasing from a reputable breeder. Breed plays a big role as well—some of today’s trendiest dogs can cost over $4,000 just to bring home.

Wondering Which Breeds Break the Bank?
Here’s a quick look at some of the priciest dog breeds, based on average listing prices found on Good Dog, a trusted platform that connects prospective pet owners with ethical breeders, shelters, and rescues.


What Makes Some Dog Breeds So Expensive?

In general, the most expensive dogs tend to be rare, in high demand, or come from a long line of champions. Some breeds are also more expensive to breed and raise, which can drive up the purchase price.

Pedigree plays a huge role, too. If a puppy comes from a well-documented lineage—especially one filled with show-winning parents—you’ll likely pay a premium.

Prices can vary widely depending on your location, the breeder’s reputation, and the dog’s lineage. If you have your heart set on a particular breed, it’s wise to compare prices and speak to multiple breeders in your area. And above all, do your homework—choosing a responsible breeder helps ensure your pup is healthy and ethically raised, while avoiding the risks of puppy mills and backyard breeders.

Bulldog (English Bulldog)

Breed Snapshot

  • Breed Group: Non-Sporting
  • Height: 14–15 inches
  • Weight: 40–50 pounds
  • Temperament: Friendly, calm, and laid-back
  • Energy Level: Low
  • Coat Type & Colors: Smooth, short coat; colors include red, white, fawn, pale brown, and various patterns like brindle, speckled, piebald, and black masks or tips
  • Life Expectancy: 8–10 years

Average Price: $4,250

With their signature wrinkly faces, stocky build, and lovable expressions, English Bulldogs are hard not to fall in love with. Their easygoing, affectionate personalities make them one of the most popular dog breeds for families—and their low-energy lifestyle is a great match for apartment living or quieter households.

While Bulldogs are generally low-maintenance when it comes to grooming and exercise, they do come with a few quirks—like a tendency to drool and snore. But what really drives up their price tag? Due to their unique body structure, most English Bulldogs are bred through artificial insemination and delivered via C-section, making the breeding process more complex and costly.

Why They’re Worth the Splurge:
Despite their price, English Bulldogs make loyal, mellow companions and are especially good with kids. If you’re prepared for their unique care needs—and a little drool—they’re one of the most charming (and couch-friendly) breeds you can bring home.

French Bulldog (Frenchie)

Breed Snapshot

  • Breed Group: Non-Sporting
  • Height: 11–13 inches
  • Weight: 19–28 pounds
  • Temperament: Loyal, cuddly, calm, and highly social
  • Energy Level: Low
  • Coat & Colors: Smooth, short coat in brindle, fawn, white, or combinations
  • Life Expectancy: 10–12 years

Average Price: $4,250

It’s easy to see why French Bulldogs—with their signature bat ears, smushed faces, and big personalities—have captured the hearts of dog lovers everywhere. In fact, they’ve held the title of most popular dog breed in the U.S. for two years straight.

Compact, affectionate, and low-energy, Frenchies make ideal pets for apartment dwellers and families alike. But their adorable charm comes at a price—literally.

Like English Bulldogs, Frenchies require a lot of hands-on care from breeders. Most females need artificial insemination, and pups are almost always delivered via C-section, which makes the breeding process more intensive and expensive. Add to that their small litter sizes and high demand, and it’s no surprise these little dogs come with a hefty price tag.

Why They’re Worth the Investment:
Frenchies aren’t just cute—they’re loyal, quiet companions who thrive on human interaction. Their small size and relaxed nature make them a top choice for city living, and their affectionate personalities mean they’ll quickly become a beloved member of the family.

Tibetan Mastiff

Breed Snapshot

  • Breed Group: Working
  • Height: 24–26 inches
  • Weight: 70–150 pounds
  • Temperament: Protective, intelligent, independent, and sometimes aloof
  • Energy Level: Low
  • Coat & Colors: Dense double coat; colors include black, brown, blue-gray, and gold
  • Life Expectancy: 10–12 years

Average Price: $4,000

With their massive size and majestic, lion-like coats, Tibetan Mastiffs are both powerful and awe-inspiring. Originally bred to guard livestock in the Himalayas, these dogs have strong protective instincts and a naturally independent, sometimes aloof, personality. While they may not be overly affectionate, they are deeply loyal and make excellent guardians.

Tibetan Mastiffs are rare, and that rarity drives up the cost—along with their pure bloodlines. One famously sold in China for $1.95 million in 2014, showcasing just how prized these dogs can be. Breeding them responsibly takes time and expertise, which contributes to their high price tag.

Why They’re Worth the Price:
Tibetan Mastiffs are best suited for experienced dog owners who want a low-energy but highly protective companion. Their loyalty runs deep, and while they may not be overly cuddly, their presence offers a strong sense of security—and undeniable grandeur.

Samoyed (Sammie)

Breed Snapshot

  • Breed Group: Working
  • Height: 19–23.5 inches
  • Weight: 35–60 pounds
  • Temperament: Upbeat, affectionate, playful, and tough
  • Energy Level: High
  • Coat & Colors: Dense, straight double coat; typically bright white, with cream or biscuit variations
  • Life Expectancy: 12–14 years

Average Price: $3,750

With their fluffy white coats and signature “Sammy smile,” Samoyeds are as cheerful as they are stunning. These playful, affectionate dogs thrive in active households and love being part of family adventures—whether it’s a hike in the woods or a romp in the snow.

Samoyeds are consistently one of the more sought-after dog breeds in the U.S., currently ranking #50 on the American Kennel Club’s popularity list. This growing demand, combined with the breed’s striking appearance and friendly temperament, helps explain their premium price.

Why They’re Worth the Investment:
Samoyeds aren’t just beautiful—they’re loyal, social, and full of energy. Their gentle nature makes them great with kids, and their outgoing personality means they’re always ready to make new friends. Just be prepared for regular grooming sessions—their thick coats shed year-round!

Biewer Terrier

Breed Snapshot

  • Breed Group: Toy
  • Height: 7–11 inches
  • Weight: 4–8 pounds
  • Temperament: Loyal, affectionate, sociable, and smart
  • Energy Level: Medium
  • Coat & Colors: Long, silky single coat in blue/black, gold/tan, or white combinations
  • Life Expectancy: 14–16 years

Average Price: $3,500

Don’t let their tiny size fool you—Biewer Terriers are packed with personality. These cheerful, social pups are full of charm and affection, quickly becoming favorites among small dog lovers. Pronounced like “beaver,” the Biewer Terrier is a relatively new breed, officially recognized by the American Kennel Club in 2021.

Thanks to their rarity, unique tri-color coats, and lovable nature, Biewers are in high demand—and their price reflects it. Breeders can charge a premium for these spunky little companions who are equal parts playful and cuddly.

Why They’re Worth the Splurge:
Biewer Terriers are the perfect blend of lapdog sweetness and playful spirit. They’re great for apartment living, travel-friendly, and incredibly loyal to their people. If you’re looking for a small dog with a big heart—and a look that turns heads—this might be the perfect pup for you.

Portuguese Water Dog (Porties)

Breed Snapshot

  • Breed Group: Working
  • Height: 17–23 inches
  • Weight: 35–60 pounds
  • Temperament: Energetic, friendly, playful, and outgoing
  • Energy Level: High
  • Coat & Colors: Curly or wavy coats in black, black & white, or brown; sometimes with silver or white tipping
  • Life Expectancy: 10–13 years

Average Price: $3,500

Made famous by the Obama family’s beloved dogs, Bo and Sunny, the Portuguese Water Dog quickly gained recognition as both a presidential pet and a fantastic family companion. But beyond the White House spotlight, these intelligent, athletic pups are known for their playful energy, affectionate nature, and trainability—making them a favorite among active households.

One of their standout qualities? They’re a hypoallergenic breed, which makes them an ideal choice for people with allergies. Add to that their loyalty and lively personality, and it’s easy to see why these pups are in such high demand.

Why They’re Worth the Investment:
Portuguese Water Dogs are loyal, water-loving companions who thrive in active homes. Their smarts and eagerness to please make them easy to train, and their low-shedding coats make them a great pick for allergy-sensitive families. If you’re looking for a fun-loving, people-focused dog with lots of personality, a Portie might be your perfect match.

Greater Swiss Mountain Dog

Breed Snapshot

  • Breed Group: Working
  • Height: 23.7–28.5 inches
  • Weight: 85–140 pounds
  • Temperament: Playful, outgoing, loving, and loyal
  • Energy Level: Medium
  • Coat & Colors: Short, smooth coat in black, red, and white
  • Life Expectancy: 8–11 years

Average Price: $3,450

With their charmingly goofy personalities and soulful brown eyes, Greater Swiss Mountain Dogs—often called “Swissies”—are truly worth every dollar of their price. Bred originally to pull carts and herd livestock, these strong, versatile dogs still love having a purpose. Whether serving as therapy dogs, assisting in search and rescue, or standing guard over their homes, Swissies are hardworking and devoted.

But don’t let their size fool you—they’re also affectionate family members who thrive on spending quality time with their people.

Why They’re Worth the Cost:
Swissies are the perfect balance of strength and sweetness. Their medium energy levels make them great for families who enjoy outdoor activities but also appreciate downtime. If you want a big, loving dog with a gentle heart and plenty of personality, the Greater Swiss Mountain Dog might just be the perfect companion.

Irish Wolfhound

Breed Snapshot

  • Breed Group: Hound
  • Height: 30–35 inches
  • Weight: 105–180 pounds
  • Temperament: Calm, gentle, and friendly
  • Energy Level: Medium
  • Coat & Colors: Medium-length, wiry coat in a variety of colors including black, blue, cream, fawn, gray, red, white, and brindle
  • Life Expectancy: 6–10 years

Average Price: $3,250

Don’t be fooled by their towering height—Irish Wolfhounds are gentle giants with hearts as big as their stature. These laid-back dogs are perfect family companions, known for their calm and friendly nature. However, owning one does come with some considerations: besides a higher upfront cost, they need a generous food budget and plenty of space to stretch their long legs. A spacious home and yard are ideal to keep these pups happy and healthy.

Why They’re Worth the Investment:
Irish Wolfhounds combine impressive size with a sweet, mellow personality. They make loyal, loving pets for families with enough space to accommodate their needs. If you have room to roam and want a calm giant with a gentle disposition, this breed is a wonderful choice.

Newfoundland (Newfie)

Breed Snapshot

  • Breed Group: Working
  • Height: 26–28 inches
  • Weight: 100–150 pounds
  • Temperament: Calm, loyal, affectionate, and gentle
  • Energy Level: Medium
  • Coat & Colors: Thick, long double coat; colors include black, brown, gray, and black-and-white
  • Life Expectancy: 8–10 years

Average Price: $3,250

Newfoundlands, affectionately known as Newfies, are large dogs with equally big hearts—and a price tag to match. Known for their calm, gentle nature, these lovable giants are true couch companions who remain steady and relaxed, even in the midst of chaos. Don’t be surprised if your Newfie thinks they’re a lap dog—they thrive on physical affection and love nothing more than cuddling up close.

Why They’re Worth the Cost:
Newfoundlands make incredibly loyal and loving family members who are patient and gentle with kids. Their calm demeanor and affectionate “love language” make them perfect for families looking for a big, snuggly companion. Just be ready for regular grooming to keep their thick coat in top shape!

Cavalier King Charles Spaniel

Breed Snapshot

  • Breed Group: Toy
  • Height: 12–13 inches
  • Weight: 13–18 pounds
  • Temperament: Playful, gentle, social, and affectionate
  • Energy Level: Medium
  • Coat & Colors: Long, silky coat available in tricolor, Blenheim (red & white), ruby, and black & tan
  • Life Expectancy: 12–18 years

Average Price: $3,000

The Cavalier King Charles Spaniel carries a regal history—these charming little dogs were favorites of King Charles I and II, which is how they earned their noble name. Today, they remain incredibly popular, ranking #14 on the American Kennel Club’s most recent list.

Known for their sweet, social nature, Cavaliers are eager to please, highly trainable, and adapt well to various living situations, from city apartments to spacious homes. Their long, silky coats are beautiful but require regular grooming, so be sure to factor that into your budget.

Why They’re Worth the Investment:
With their gentle disposition and affectionate nature, Cavaliers make loving companions who are great with families and individuals alike. Their adaptable temperament makes them a perfect fit for both active and relaxed lifestyles. Just be prepared for regular grooming to keep their gorgeous coats looking their best.

Lifetime Costs of Owning a Dog: What You Need to Know

Choosing your new furry friend is exciting, but it’s important to remember that the cost of owning a dog goes far beyond the initial purchase price. Whether you pick a pricey purebred or adopt a budget-friendly pup, the ongoing expenses add up over a dog’s lifetime.

From everyday essentials like food, vaccines, and grooming, to licenses, toys, beds, and leashes, caring for a dog requires a steady financial commitment. You’ll also need to plan for boarding or pet sitting when you travel. And don’t forget to set aside a fund for unexpected costs, such as emergency vet visits—pet insurance can be a helpful way to manage those surprises.

So, how can you tell if you’re financially ready to bring a dog into your home? While there’s no one-size-fits-all answer, a smart first step is reviewing your monthly income and expenses. Consider how your budget will change with a new pet and whether you have room to accommodate those additional costs.

As Brandi H. Munden, spokeswoman for the American Kennel Club, reminds us:

“The costs can add up, but budgeting for them can help. Most people tend to overlook one aspect or another, but each of them is important to ensuring that we give our pets the best life possible because they deserve it.”

Taking the time to plan ahead means you’ll be ready to provide a loving, healthy, and happy home for your dog—without financial stress.

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